MISSION BIKE SHOP

ROLES: Art Direction, Branding, Graphic Design

Mission Bike Shop, a San Francisco based small business was in need of a visual rebrand in order to appeal more to a young, urban audience. The bike shop’s concept was also rebranded to serve as a biker community hub—a place to meet up for a beer or coffee before or after a ride. These ideas informed the color palette, logo, website, and an award-winning brochure.

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